Bespoke 1-1

Bespoke 1:1 LinkedIn Training

with Lea 🌈 Turner

What to expect

Your exclusive 1-1 training session with me lasts for 2.5 hours. Buckle up!

Before we have our session, I will have combed through your recent content and existing profile to arrive armed with helpful notes and personalised advice (no judgement, I promise!).

Profile

Once we have introduced ourselves on Zoom, we will go through a detailed profile review based on notes I’ve made ahead of our call.

Some of you might think “Oh, my profile’s okay, I’ve got all the basics covered”...

Well, everyone says that until I come along. And - said with love - the vast majority of wonderful people I work with are drastically under-utilising the myriad of LinkedIn profile features, which are constantly being updated. So trust me, you’ll be beaming about the in-depth feedback and guidance I will give you.

We will cover everything from your profile photo to your about section, your headline to your featured posts, and so much more. And I will give you tailored advice to ensure your profile is working as hard as it possibly can to impress your ideal clients and connections.

You’ll also receive a copy of my Ultimate DIY LinkedIn Profile Guide (RRP £199) after our session, which is jam-packed with simple step-by-step instructions for every element of your profile, and professionally designed templates allowing you to create a fully optimised LinkedIn profile to be proud of.

Understanding the Algorithm

We will then delve into the mysterious LinkedIn algorithm. You’ll learn how to leverage it to increase visibility of you, your brand, and your content, and grab your ideal clients’ attention with your new-look profile. Learn what consistency means in the context of LinkedIn, why it’s so important, and how to achieve it in a way that is easily possible for you and your life.

Staying front and centre of your ideal clients’ minds is crucial. Most of them aren’t ready to buy right away, and consistent visibility will ensure that when they are ready to buy, it’s from YOU and not somebody else.

Growing Your Network

I’ll then demonstrate four tested and highly effective ways for you to find, engage, connect with, and convert your ideal clients without sending a single outbound sales message. Learn how to approach your new connections in a way that builds familiarity and trust, that doesn’t feel icky and uncomfortable, and makes sure that whenever they see your content, they’re paying attention to what you have to say.

Content, Content, Content

This is the really fun bit. We’ll deep dive into:

What makes scroll–stopping content that starts conversations with your ideal clients
How to create content that converts clients by building trust and authority within your niche
How to connect with your community to reinforce professional relationships
Where to find never-ending content ideas to use and reuse with content repurposing techniques
Creating video, images, carousels, newsletters, live streaming, as well as text

What makes scroll–stopping content that starts conversations with your ideal clients
How to create content that converts clients by building trust and authority within your niche
How to connect with your community to reinforce professional relationships
Where to find never-ending content ideas to use and reuse with content repurposing techniques
Creating video, images, carousels, newsletters, live streaming, as well as text

and finally...

You'll have what I like to call your personal content consultation.

This is a fancy pants name for me (lightly) grilling you about your life and career. This is so that I can draw out valuable content ideas to give you a powerful kickstart to creating engaging content.

If your anxiety spiked thinking about that, let me reassure you, I’m extremely easy to talk to, and there is never, ever any judgement. I solemnly swear not to pry about anything too personal, and you do not have to post about anything you’re not comfortable with. But, I have an unusual talent for knowing what content will resonate with the LinkedIn community, as evidenced by my consistently high engagement and one of the most well-trusted brands on the platform. So, if you allow me to know more about who you are, what makes you tick, your strengths, weaknesses, and why you do it all, I can content ideas that will spark fascinating, relevant conversations, and will propel your personal brand to dizzying heights.

Plus, you'll get these amazing bonuses for FREE!

Following our session you’ll receive your personalised Action Plan covering everything in the session. You’ll also receive the call recording, so you can revisit our discussion any time you need.
You’ll also receive:

The Ultimate DIY LinkedIn Profile Guide (as described above)
The LinkedIn Lowdown highlighting all the key points we have covered in an easy-to-follow PDF
Your personalised Action Plan including tailored instructions based on our call, and content ideas specific to you
And of course, once you're my client - it's for life, so if you ever need to ask me a question, I'm just a message away!

The Ultimate DIY LinkedIn Profile Guide (as described above)
The LinkedIn Lowdown highlighting all the key points we have covered in an easy-to-follow PDF
A Year of Content Prompts for Uninspired Days, containing 150+ creative ideas to get your brain pinging with post ideas
And of course, once you're my client - it's for life, so if you ever need to ask me a question, you need some feedback on a post, your profile changes, or you just need a motivational kick up the bum to keep going, I'm only a message away!